About me

I have been a professional journalist for more than 20 years, working in a range of writing, management and audience development roles at Reach plc.

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Over the past 15 months, I have led on Reach Plc’s Customer Value Strategy in the North West and North Wales with the aim of building loyalty to our websites and increasing subscribers to our websites and newsletters. I have managed teams on the Liverpool Echo, Manchester Evening News, Lancs Live and North Wales Live to give our readers a more engaging and relevant experience that will in turn encourage them to make visiting our websites part of their routine. My teams also looked after social media, running Facebook, Twitter, Instagram and Tiktok accounts for the four titles. I use a range of analytics to help inform day-to-day decisions and the wider strategy.

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Prior to that I was Relationships and Special Projects Editor for Reach Plc's community-led Niche sites, responsible for audience engagement and project management.

As an award-winning writer, I was Arts Editor of both the Liverpool Echo and Liverpool Daily Post. 

I have hosted and produced two podcasts Liminal, featuring stories of the Merseyside coastline, and Beatles City, about the band's early years. Both were shortlisted in the Publishers Podcast Awards 2020.

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